supermetrics

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1. 9/15/2026

   Updated: best for, features, integrations, plans, summary, use cases, walkthrough

   See recorded changes

   bestFor

   Before: ["Marketing agencies that need to aggregate client data from any platform, deliver instant dashboards and insights, and prove ROI to grow retainers.","Small and medium-sized businesses seeking enterprise-grade marketing intelligence with easy setup, predictable pricing, and scalable channels."]

   After: ["Small and medium-sized businesses seeking enterprise-grade marketing intelligence with predictable pricing and scalability.","Enterprise businesses needing to handle large data volumes with enterprise security, governance, region selection, SSO, and workspace controls."]

   features

   Before: ["Connects marketing data from multiple online and offline sources automatically to provide a live, up-to-date view of performance.","Cleans, organizes, and standardizes marketing data automatically to ensure accuracy and consistency for trusted insights.","Enables analysis of marketing performance and discovery of growth drivers using spreadsheets, BI tools, or AI chat platforms.","Activates insights by sending clean, up-to-date data back to ad, email, and engagement platforms to automate real-time optimizations."]

   After: ["Connects marketing data from multiple online and offline sources automatically to provide a live, up-to-date view of performance.","Automatically cleans, organizes, and standardizes marketing data to ensure accuracy and consistency for trusted insights.","Enables analysis of marketing performance to discover growth drivers and opportunities using Supermetrics, spreadsheets, BI tools, or AI chat platforms.","Activates insights by sending clean, up-to-date data back to ad, email, and engagement platforms to automate real-time optimizations and align teams.","Integrates with Google BigQuery to send marketing data for large-scale analysis and automation without technical skills."]

   integrations

   Before: ["Supports data destinations including Google BigQuery, Amazon S3, Snowflake, and Supermetrics Studio for data warehousing and storage."]

   After: ["Supports hundreds of marketing data sources including SEO, paid media, social media, mobile and app analytics, web analytics, ecommerce, email & SMS, sales, AI, search, affiliate marketing, retail media, and feedback & reviews platforms."]

   plans

   Before: []

   After: [{"name":"Starter","note":"Automatically extracted from the linked pricing source. Published as a starting price. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider.","annual":null,"monthly":55,"perSeat":false,"currency":"USD","features":[],"extraUnit":null,"unitLabel":"","maximumSeats":null,"minimumSeats":1,"includedUnits":null,"startingPrice":true,"seatsConfirmed":false},{"name":"Growth","note":"Automatically extracted from the linked pricing source. Published as a starting price. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider.","annual":null,"monthly":222,"perSeat":false,"currency":"USD","features":[],"extraUnit":null,"unitLabel":"","maximumSeats":null,"minimumSeats":1,"includedUnits":null,"startingPrice":true,"seatsConfirmed":false}]

   summary

   Before: "Supermetrics is a marketing intelligence platform that connects, manages, analyzes, and activates marketing data from multiple sources to help agencies and brands make better marketing decisions. It automates data collection, cleans and organizes data, and enables insights and campaign activation across platforms without requiring technical skills."

   After: "Supermetrics is a marketing intelligence platform that connects, manages, analyzes, and activates marketing data from multiple sources to help agencies and brands make better marketing decisions. It automates data collection, cleans and organizes data, and enables insights and campaign management across platforms."

   useCases

   Before: ["Marketing teams can connect every channel, link campaigns to revenue growth, and demonstrate marketing impact with concrete numbers.","Data teams can deliver clean, analytics-ready marketing data without ticket backlogs, enabling self-service for teams."]

   After: ["Marketing teams use Supermetrics to connect every channel, link campaigns to revenue growth, and demonstrate marketing impact with concrete numbers.","Marketing agencies aggregate client data from any platform, deliver instant dashboards and insights, and prove ROI to grow retainers."]

   walkthrough

   Before: ["Step 1: Connect to a data source such as Google Ads. Step 2: Connect to BigQuery. Step 3: Create a transfer. Step 4: Automate your report."]

   After: ["Connect to a data source such as Google Ads, then connect to BigQuery, create a transfer, and automate your report."]