NYTFIRE CRM is a done-for-you CRM and marketing automation platform designed for trades, coaches, and real estate businesses. It automates client journey tasks such as missed call recovery, lead nurture, appointment booking, and Google review generation to help businesses close more deals without extra work.
IN THE FIELD GUIDE
Northbridgelogic
northbridgelogic.com
Northbridge Logic provides an AI-powered automation platform for trades businesses like plumbers, electricians, and HVAC companies to capture leads, answer enquiries, and book jobs automatically. It integrates multiple communication channels into one inbox and schedules qualified jobs directly into Google Calendar to reduce missed calls and administrative work.
THE PRODUCT, BEYOND THE PITCH
Editorially reviewed · Sources checked Oct 10, 2026
A good fit for
- Trades businesses such as plumbers, electricians, builders, roofers, HVAC engineers, landscapers, carpenters, decorators, kitchen and bathroom fitters, locksmiths, and similar service providers.
Know the limitations
- Additional usage charges apply for AI phone calls, SMS, and WhatsApp conversations based on volume beyond the base plan.
- No long-term contracts but cancellation is allowed anytime, implying ongoing subscription commitment.
What you can do
- Capturing every customer enquiry and lead automatically to prevent missed job opportunities.
- Automating appointment scheduling and follow-ups to reduce administrative workload and improve customer response times.
Features
- AI receptionist that answers calls and qualifies leads automatically 24/7 in the business's name.
- Website optimisation to improve loading speed, search ranking, and visitor conversion into enquiries.
- Local search optimisation to increase visibility on Google Search, Maps, and AI assistants.
- Unified inbox that consolidates enquiries from phone, WhatsApp, SMS, website, and directories into one organised place.
- Automatic appointment booking that schedules qualified jobs directly into Google Calendar without back-and-forth or double bookings.
Integrations
Not confirmed yet.
Platforms & data export
Not confirmed yet.
THE COST FOR YOUR TEAM
Go beyond the starting price.
Published plan prices for your team size and usage. Results update as you type. Taxes, currency conversion and unlisted add-ons are excluded, and anything the source did not state is called out rather than guessed.
Cheapest fit for 1 person, all 1 tools
$199.00/month
$2,388.00 a year on these plans.
Some figures carry conditions the vendor did not state — see the notes beside each plan.
| Tool / plan | Monthly | Per year | What this assumes |
|---|---|---|---|
Growth Partner PlanCheapest fit Flat subscription | $199.00 | $2,388.00 |
Automatically extracted from the linked pricing source. Published as a starting price. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider. |
A practical workflow
- Book a free 30-minute strategy call to discuss trade, area, and job loss points with no hard sell.
- Connect existing phone number, website, Google account, WhatsApp, and directories into one system, typically set up in days.
- Enquiries are managed automatically with calls answered, messages replied to, and questions handled instantly and politely around the clock.
- Qualified jobs are booked directly into Google Calendar with all details, filtering out time-wasters.
Based on the sources below. Editorial review does not imply hands-on product testing.
Alternatives to explore
Filter alternatives →Candidates based on category and primary feature. Check feature and pricing differences before switching.
Avenue is a booking software designed for service businesses that integrates bookings from Google listings, websites, and phone calls into one calendar. It features a free booking form builder, automated booking confirmations and reminders, and an AI call agent to handle calls and bookings 24/7.
Keum provides pre-built AI agents for sales, support, and front desk automation that can be deployed in under 10 minutes. It engages visitors, qualifies leads, books meetings, and resolves support tickets automatically 24/7 across multiple channels including web, voice, email, and WhatsApp.
Sentrup is an AI Customer Operations platform that automates customer conversations and verified business actions across voice, web chat, and messaging channels. It integrates with calendars, CRMs, and APIs to handle tasks like booking appointments, processing cancellations, qualifying leads, and escalating complex cases to human agents.
What changed
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