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IN THE FIELD GUIDE

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Enhancing fan engagement in live sports by turning moments of attention into cultural experiences. Agentic Engagement Engine that understands fan culture and creates interactive experiences. Competitive fandom experiences with real stakes, exemplified by the Fight IQ brand.

THE PRODUCT, BEYOND THE PITCH

Automatically researched · Not editorially reviewed · Sources checked Sep 14, 2026

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A good fit for

  • Sports organizations and brands seeking to increase fan engagement and interaction during live events.

Know the limitations

Not confirmed yet.

What you can do

  • Enhancing fan engagement in live sports by turning moments of attention into cultural experiences.

Features

  • Agentic Engagement Engine that understands fan culture and creates interactive experiences.
  • Competitive fandom experiences with real stakes, exemplified by the Fight IQ brand.

Integrations

Not confirmed yet.

Platforms & data export

Not confirmed yet.

THE COST FOR YOUR TEAM

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Published plan prices for your team size and usage. Results update as you type. Taxes, currency conversion and unlisted add-ons are excluded, and anything the source did not state is called out rather than guessed.

Known monthly subtotal

$0.00/month

1 of 1 tools could not be priced with these inputs, so this is not the full cost.

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Tool / planMonthlyPer yearWhat this assumes
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What changed

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  1. Updated: best for, features, platforms, summary, use cases

    See recorded changes
    bestFor

    Before: ["Sports organizations and brands looking to enhance fan engagement and culture in live sports."]

    After: ["Sports organizations and brands seeking to increase fan engagement and interaction during live events."]

    features

    Before: ["Agentic Engagement Engine that understands fan culture and creates interactive experiences.","Competitive fandom experiences with real stakes, branded as Fight IQ."]

    After: ["Agentic Engagement Engine that understands fan culture and creates interactive experiences.","Competitive fandom experiences with real stakes, exemplified by the Fight IQ brand."]

    platforms

    Before: ["Web-based platform accessible via joa.live website."]

    After: []

    summary

    Before: "JOA is a platform that transforms live sports into interactive and social play experiences, focusing on fan engagement through its Agentic Engagement Engine. It detects fan culture and creates experiences that keep fans returning, particularly in competitive fandom contexts like combat sports."

    After: "Enhancing fan engagement in live sports by turning moments of attention into cultural experiences. Agentic Engagement Engine that understands fan culture and creates interactive experiences. Competitive fandom experiences with real stakes, exemplified by the Fight IQ brand."

    useCases

    Before: ["Engaging sports fans in real-time with interactive and social play during live sports events."]

    After: ["Enhancing fan engagement in live sports by turning moments of attention into cultural experiences."]

Sources & research

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