HeyGen logo

In the field guide

HeyGen

heygen.com

HeyGen is an AI video creation platform that generates videos from text, images, or audio inputs with lifelike avatars and accurate lip-sync in over 175 languages. It supports video editing, translation, and team collaboration with scalable API access for developers and businesses.

The product, beyond the pitch

Editorially reviewed · Sources checked Sep 23, 2026

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A good fit for

  • Solo creators and marketers looking to create AI videos without cameras or editing skills.
  • Teams and businesses needing scalable, secure video creation with collaboration and centralized asset management.

Know the limitations

  • Free plan limits video generation to 3 videos per month with videos up to 1 minute and standard processing speed.
  • Video duration limits vary by plan, with maximums of 1 minute on Free, 30 minutes on Creator and Pro, and 60 minutes on Business plans.

What you can do

  • Creating social content, online courses, legal, finance, and real estate videos.
  • Automating onboarding walkthroughs, partner training, and guided support with programmable AI avatars.

Features

  • AI Avatar Generator with character consistency across angles and expressions.
  • Accurate phoneme-level lip-sync in 175+ languages and dialects.
  • Text-based AI Studio editor for script-driven control of tone, delivery, gestures, and emotion.
  • Video Translation that preserves tone and lip-sync across 175+ languages with one-click localization.

Integrations

Not confirmed yet.

Platforms & data export

  • Accessible via web platform and REST API with CLI and MCP support for integration into developer workflows.

HeyGen pricing

3 plans read from heygen.com's own pricing page. Set your seats to see what it costs.

THE COST FOR YOUR TEAM

Go beyond the starting price.

Published plan prices for your team size and usage. Results update as you type. Taxes, currency conversion and unlisted add-ons are excluded, and anything the source did not state is called out rather than guessed.

Cheapest fit for 1 person, all 1 tools

$0/month

$0 a year on these plans.

Plan costs based on your requirements
Tool / planMonthlyPer yearWhat this assumes
HeyGen logoHeyGen

FreeCheapest fit

Flat subscription

$0$0

Automatically extracted from the linked pricing source. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider.

HeyGen logoHeyGen

Pro

Flat subscription

$49$588

Automatically extracted from the linked pricing source. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider.

HeyGen logoHeyGen

Business

Per person · 1 billed

$149$1,788

Automatically extracted from the linked pricing source. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider.

A practical workflow

  1. Authenticate by creating an API key in the dashboard and include it in the X-Api-Key header for requests.
  2. Send a POST request to the Video Agent endpoint with a prompt to generate a video, receiving a session_id in response.
  3. Poll the session endpoint with the session_id to get the video_id, then poll the video endpoint to get the video URL when processing is complete.

Based on the sources below. Editorial review does not imply hands-on product testing.

Alternatives to explore

Filter alternatives →

Candidates based on category and primary feature. Check feature and pricing differences before switching.

Makeaivideo logo

Makeaivideo

Reviewed

MakeAIVideo is a platform that generates high-quality AI videos from prompts, scripts, images, or talking avatars. It automates the entire video creation pipeline including script writing, AI voiceover, scene generation, captions, and music, producing finished MP4 videos ready for social media posting.

Letsmkvideo logo

Letsmkvideo

Reviewed

letsmkvideo is an AI video generator platform that creates professional-quality videos from text and animates photos into dynamic video clips. It integrates multiple AI video models and offers one-click templates for easy video creation without prompt engineering.

Magicmovie logo

Magicmovie

Reviewed

MagicMovie is a content studio that automates video creation and posting to platforms like TikTok, YouTube, and Instagram. It transforms ideas into finished, captioned videos and supports both short and long-form content with automation features for faceless channels.

HeyGen vs SynthesiaHeyGen vs MakeaivideoHeyGen vs LetsmkvideoHeyGen vs Magicmovie

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Sources & research

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