IN THE FIELD GUIDE
Ghost
ghost.org
Ghost is a professional publishing platform designed for creators, publishers, and businesses to build websites, publish content, send newsletters, and offer paid subscriptions. It provides modern tools for site design, content creation, audience growth, membership management, and analytics.
THE PRODUCT, BEYOND THE PITCH
Editorially reviewed · Sources checked Sep 23, 2026
A good fit for
- Professional publishers, creators, and businesses wanting to build and grow a content-based business with memberships and subscriptions.
Know the limitations
- File upload size limits vary by plan, with recommendations to use external services for large media files.
What you can do
- Building independent media businesses and newsletters with memberships and subscriptions.
- Content marketing for businesses to turn clicks into contacts with native lead generation and analytics.
Features
- Custom website design with control over branding and style, including hundreds of marketplace themes or custom themes.
- Advanced editor designed for professionals with calm interface and powerful workflows.
- Rich media and dynamic cards support including image galleries, gifs, video, audio, products, info boxes, toggles, downloadable files, and bookmarks.
- Built-in email newsletters with audience segmentation and multiple newsletter options.
- Native signup forms to convert anonymous visitors into members with free or paid subscription options.
Integrations
- Integrates with many services including GeckoBoard, Discourse, Imgur, MailChimp, Pinterest, HelpScout, Buffer, Unsplash, AirTable, Vimeo, Discord, Spotify, Ulysses, ActiveCampaign, Twitter, Zapier, Stripe, Slack, Instagram, Facebook, iA Writer, YouTube, Feedly, Google Analytics, GitHub, Netlify, Let's Encrypt, Plausible, ChartMogul, Cove, Udesly, Giphy, Intercom, and Tally.
Platforms & data export
Not confirmed yet.
THE COST FOR YOUR TEAM
Go beyond the starting price.
Published plan prices for your team size and usage. Results update as you type. Taxes, currency conversion and unlisted add-ons are excluded, and anything the source did not state is called out rather than guessed.
Known monthly subtotal
$0.00/month
1 of 1 tools could not be priced with these inputs, so this is not the full cost.
| Tool / plan | Monthly | Per year | What this assumes |
|---|---|---|---|
Custom Flat subscription | By quote | — | Priced by quote — ask the provider for a figure. Contact the provider for a quote. |
A practical workflow
- Run offers and promotions to attract new subscribers and grow the business.
Based on the sources below. Editorial review does not imply hands-on product testing.
Alternatives to explore
Filter alternatives →Candidates based on category and primary feature. Check feature and pricing differences before switching.
Plan a switch from Ghost →What changed
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