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IN THE FIELD GUIDE

Cometly

cometly.com

Cometly is a marketing attribution software designed for B2B SaaS companies that provides real-time insights into ad performance by tying ad spend to closed-won revenue. It unifies marketing, sales, and product data into one platform to analyze and sync attribution data across tools, enabling smarter ad spend and pipeline growth.

THE PRODUCT, BEYOND THE PITCH

Editorially reviewed · Sources checked Oct 2, 2026

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A good fit for

  • B2B SaaS companies looking to tie ad spend to closed-won ARR and improve ad results by sending accurate attribution data back to ad platforms.
  • Product-led growth (PLG) SaaS teams that want to scale paid users and optimize ad spend based on paying customers rather than trial signups.

Know the limitations

  • No free trial is offered because attribution requires CRM and ad-platform setup to be useful.

What you can do

  • Tracking and attributing marketing spend to closed-won revenue for B2B SaaS companies.
  • Scaling paid user acquisition by connecting Stripe revenue data to ad platforms to optimize for real ARR, not just trial signups.

Features

  • Multi-touch attribution tied to Stripe revenue, capturing every signal and tying it back to revenue.
  • Cookieless, cross-device tracking with the Comet Pixel that survives ad blockers and OAuth flows.
  • Agent feature that allows users to ask anything about their data and get instant, data-backed answers without writing SQL.
  • Customizable dashboards that show pipeline, CAC, ROAS, and LTV by source, channel, or rep.
  • Two-way sync with HubSpot, Salesforce, and Snowflake to send enriched, attributed revenue into CRM, warehouse, and ad platforms.

Integrations

Not confirmed yet.

Platforms & data export

  • Web-based platform with integrations to ad platforms, CRMs, payment processors, and warehouses.

THE COST FOR YOUR TEAM

Go beyond the starting price.

Published plan prices for your team size and usage. Results update as you type. Taxes, currency conversion and unlisted add-ons are excluded, and anything the source did not state is called out rather than guessed.

Known monthly subtotal

$0.00/month

1 of 1 tools could not be priced with these inputs, so this is not the full cost.

Plan costs based on your requirements
Tool / planMonthlyPer yearWhat this assumes
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Enterprise

Flat subscription

By quote—

Priced by quote — ask the provider for a figure.

Contact the provider for a quote.

A practical workflow

  1. Unify data from marketing, sales, and product into one view using Comet Pixel, server-side tracking, and multi-touch attribution.
  2. Analyze data with dashboards showing pipeline, CAC, ROAS, LTV, and account journeys; use Agent for instant answers.
  3. Scale ad spend smarter by building look-alike audiences from highest-LTV customers and using AI Ads Manager to optimize campaigns.

Based on the sources below. Editorial review does not imply hands-on product testing.

Alternatives to explore

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