Side by side
Semrush vs SpyFu
Plans read from both vendors' own pricing pages, with the same seats and billing applied to each. SpyFu is a verified alternative to Semrush: it does the same main job for a similar customer.
Semrush is a platform that helps grow and measure brand visibility across AI search, SEO, PPC, social media, and more. It unifies SEO authority and AI visibility to help brands show up where customers search, ask, and decide.
- Starting price
- Free plan
- Price clarity
- Price clarity grade B, 75 out of 100 75 of 100
- Category
- SEO & visibility
- Platforms
- Not confirmed
- Good fit for
- Freelancers and small businesses looking to grow online visibility with SEO.. Small teams and agencies growing across organic search and AI.
- Limitations
- The platform requires a paid subscription for full features; a free plan offers limited access with 1 demo project and 10 reports per day.
Research competitors' SEO and PPC strategies to identify profitable keywords and ads to improve your own marketing. AI-powered site audit that scans for 100+ technical and on-page issues and generates ready-to-review fixes. Competitor keyword and ad research showing SEO and PPC keywords competitors buy and rank for, including every ad tested.
- Starting price
- From $39.00/mo
- Price clarity
- Price clarity grade C, 67 out of 100 67 of 100
- Category
- SEO & visibility
- Platforms
- Web-based platform accessible via browser with API access for customization and automation.
- Good fit for
- Digital marketers and SEO/PPC professionals seeking competitive intelligence and actionable AI-powered marketing insights.
- Limitations
- The Pro + AI monthly plan has a higher initial price for the first month and then increases to a higher monthly rate thereafter.
What each one costs your team
THE COST FOR YOUR TEAM
Go beyond the starting price.
Published plan prices for your team size and usage. Results update as you type. Taxes, currency conversion and unlisted add-ons are excluded, and anything the source did not state is called out rather than guessed.
Cheapest fit for 1 person, all 2 tools
$39.00/month
$468.00 a year on these plans.
| Tool / plan | Monthly | Per year | What this assumes |
|---|---|---|---|
FreeCheapest fit Flat subscription | $0.00 | $0.00 | Automatically extracted from the linked pricing source. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider. |
Basic Monthly PlanCheapest fit Flat subscription | $39.00 | $468.00 | Automatically extracted from the linked pricing source. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider. |
Pro + AI Monthly Plan Flat subscription | $59.00 | $708.00 | Automatically extracted from the linked pricing source. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider. |
Team / Agency Monthly Plan Flat subscription | $249.00 | $2,988.00 | Automatically extracted from the linked pricing source. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider. |
Semrush
Best fit
Freelancers and small businesses looking to grow online visibility with SEO.; Small teams and agencies growing across organic search and AI.
Trade-offs
The platform requires a paid subscription for full features; a free plan offers limited access with 1 demo project and 10 reports per day.
Integrations / export
Not confirmed
SpyFu
Best fit
Digital marketers and SEO/PPC professionals seeking competitive intelligence and actionable AI-powered marketing insights.
Trade-offs
The Pro + AI monthly plan has a higher initial price for the first month and then increases to a higher monthly rate thereafter.
Integrations / export
Integration with Google Search Console (GSC) for performance tracking and reporting., ChatGPT integration to use SpyFu data within ChatGPT for AI-powered marketing insights., Data exports available including PDFs and CSVs for keyword research, ad history, and competitive insights.
More alternatives to Semrush →More alternatives to SpyFu →Add a third tool