Side by side

Semrush vs Similarweb

Plans read from both vendors' own pricing pages, with the same seats and billing applied to each. Similarweb is a verified alternative to Semrush: it does the same main job for a similar customer.

Semrush is a platform that helps grow and measure brand visibility across AI search, SEO, PPC, social media, and more. It unifies SEO authority and AI visibility to help brands show up where customers search, ask, and decide.

Starting price
Free plan
Price clarity
Price clarity grade B, 75 out of 100 75 of 100
Platforms
Not confirmed
Good fit for
Freelancers and small businesses looking to grow online visibility with SEO.. Small teams and agencies growing across organic search and AI.
Limitations
The platform requires a paid subscription for full features; a free plan offers limited access with 1 demo project and 10 reports per day.

Similarweb is an AI-powered digital data company providing real-time market intelligence, competitive insights, and consumer trends to accelerate business growth. It offers a suite of digital intelligence tools tailored for marketing, research, SEO, sales, and eCommerce teams to benchmark, compete, and grow effectively.

Starting price
From $125.00/mo
Price clarity
Price clarity grade C, 57 out of 100 57 of 100
Platforms
Not confirmed
Good fit for
Marketing leaders and SEO/PPC teams seeking AI-driven digital intelligence to grow market share and visibility.. B2B sales teams looking to find new prospects and engage them with actionable insights.
Limitations
Free data on Similarweb.com is a high-level sample with limited features and lacks deeper drill downs available in paid packages.. Premium features require a custom package and are not available in standard self-service plans.

What each one costs your team

THE COST FOR YOUR TEAM

Go beyond the starting price.

Published plan prices for your team size and usage. Results update as you type. Taxes, currency conversion and unlisted add-ons are excluded, and anything the source did not state is called out rather than guessed.

Cheapest fit for 1 person, all 2 tools

$125.00/month

$1,500.00 a year on these plans.

Some figures carry conditions the vendor did not state — see the notes beside each plan.

Plan costs based on your requirements
Tool / planMonthlyPer yearWhat this assumes
Semrush logoSemrush

FreeCheapest fit

Flat subscription

$0.00$0.00

Automatically extracted from the linked pricing source. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider.

Similarweb logoSimilarweb

Web Intelligence plansCheapest fit

Flat subscription

$125.00$1,500.00
  • · Published as a starting price. The final cost can be higher depending on options.

Automatically extracted from the linked pricing source. Published as a starting price. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider.

Semrush logo

Semrush

Best fit

Freelancers and small businesses looking to grow online visibility with SEO.; Small teams and agencies growing across organic search and AI.

Trade-offs

The platform requires a paid subscription for full features; a free plan offers limited access with 1 demo project and 10 reports per day.

Integrations / export

Not confirmed

Similarweb logo

Similarweb

Best fit

Marketing leaders and SEO/PPC teams seeking AI-driven digital intelligence to grow market share and visibility.; B2B sales teams looking to find new prospects and engage them with actionable insights.

Trade-offs

Free data on Similarweb.com is a high-level sample with limited features and lacks deeper drill downs available in paid packages.; Premium features require a custom package and are not available in standard self-service plans.

Integrations / export

Not confirmed

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