A clearer shortlist

Compare the trade-offs.

Up to three tools, evaluated with the same assumptions. Add tools from Discover.

THE COST FOR YOUR TEAM

Go beyond the starting price.

Published plan prices for your team size and usage. Results update as you type. Taxes, currency conversion and unlisted add-ons are excluded, and anything the source did not state is called out rather than guessed.

Cheapest fit for 1 person, all 2 tools

$39.00/month

$468.00 a year on these plans.

Plan costs based on your requirements
Tool / planMonthlyPer yearWhat this assumes
Semrush logoSemrush

FreeCheapest fit

Flat subscription

$0.00$0.00

Automatically extracted from the linked pricing source. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider.

SpyFu logoSpyFu

Basic Monthly PlanCheapest fit

Flat subscription

$39.00$468.00

Automatically extracted from the linked pricing source. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider.

SpyFu logoSpyFu

Pro + AI Monthly Plan

Flat subscription

$59.00$708.00

Automatically extracted from the linked pricing source. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider.

SpyFu logoSpyFu

Team / Agency Monthly Plan

Flat subscription

$249.00$2,988.00

Automatically extracted from the linked pricing source. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider.

Semrush logo

Semrush

Best fit

Freelancers and small businesses looking to grow online visibility with SEO.; Small teams and agencies growing across organic search and AI.

Trade-offs

The platform requires a paid subscription for full features; a free plan offers limited access with 1 demo project and 10 reports per day.

Integrations / export

Not confirmed

SpyFu logo

SpyFu

Best fit

Digital marketers and SEO/PPC professionals seeking competitive intelligence and actionable AI-powered marketing insights.

Trade-offs

The Pro + AI monthly plan has a higher initial price for the first month and then increases to a higher monthly rate thereafter.

Integrations / export

Integration with Google Search Console (GSC) for performance tracking and reporting., ChatGPT integration to use SpyFu data within ChatGPT for AI-powered marketing insights., Data exports available including PDFs and CSVs for keyword research, ad history, and competitive insights.